Your “eco” buy might be a clever costume. As climate concern drives more people to choose greener products, brands are shouting sustainability louder than their actions justify. The demand for planet-friendly goods has created fertile ground for greenwashing and clever marketing that misleads shoppers. This guide gives you clear knowledge and practical steps to identify genuinely sustainable products and avoid the ones merely wearing a green disguise.

We all want our homes to help our bodies rest and recharge—not quietly add stress. Chemicals can reach us in everyday ways through our skin, lungs, and mouths, often without us noticing. The good news: once you know how exposure happens, simple changes can cut risk quickly. You do not need a lab or a big budget—just a clear action plan and a few steady habits. This guide explains the three main pathways, shows where risks show up at home, and offers practical steps you can ta